Enhance Customer Engagement with Salesforce Marketing Cloud & Eposly
Leverage in-store purchase data to create hyper-personalised marketing campaigns with Salesforce Marketing Cloud.
Unlock the Power of Customer Segmentation & Personalised Marketing
Modern businesses need to bridge the gap between in-store transactions and digital marketing. With Eposly’s integration into Salesforce Marketing Cloud, retailers can use real-time sales data to create personalized, automated campaigns that drive customer engagement and sales.
By capturing customer purchase history and behavioural insights, businesses can segment audiences effectively, deliver targeted promotions and boost conversion rates – all within the Salesforce ecosystem.
Leverage in-store purchase data via our secure API - available on the AppExchange
Build Personalised Campaigns with In-Store Purchase Data
Personalised marketing is most effective when based on real customer behaviour. Eposly enables businesses to craft tailored campaigns driven by actual purchase data, ensuring higher engagement and conversion rates.
- Data-Driven Messaging – Improve customer engagement with targeted, personalised communications
- Behaviour-Based Campaigns – Tailor promotions using real-time purchase history, not just online activity.
- Cross-Channel Visibility – Track and analyse sales from multiple channels within Salesforce.
Segment Customers Based on Real Purchase Behaviour
Understanding customer purchasing habits allows businesses to create hyper-targeted audience segments that improve marketing efficiency and drive revenue growth.
- Advanced Customer Segmentation – Categorise customers based on in-store and online purchases
- Personalised Content Delivery – Improve engagement and sales by serving highly relevant content.
- Real-Time Sales Insights – Provide marketing teams with live data to optimise campaigns.
Unify Store, Ecommerce, and Marketing Data in One Platform
A seamless integration between sales, ecommerce, and marketing platforms ensures that businesses deliver consistent, data-driven customer experiences across all touchpoints.
- Cross-Cloud Data Sync – Link Commerce Cloud, Service Cloud, and Marketing Cloud for complete visibility.
- AI-Powered Customer Insights – Use predictive analytics to identify high-value customers and create personalised promotions
- Automated Marketing Workflows – Set up triggered actions based on customer behaviours and transactions.
