Specialty retail

    The watch store POS that runs inside Salesforce

    Sell and take deposits directly in Salesforce, with each sale on record when the watch comes back for service. Advisors see each client's purchases and service history while they sell.

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    A chronograph on a client's order in Eposly on iPad, with her loyalty tier on the order
    Order created on the client record

    Eposly is a Salesforce-native watch store POS for authorized dealers selling to known clients, from deposit to service. Advisors sell with the client's purchases and service history in view, take a deposit on a watch that is on order and collect the balance when it arrives. Every sale is recorded in Salesforce, ready for the store, model and advisor reports that brands ask their dealers for.

    • Client purchases and service history in view during the sale
    • Deposits on watches on order, balance on arrival
    • Used by David M Robinson, a European fine jewelry and watch retailer

    At the counter

    What makes selling watches different at the counter?

    A watch sale is part of a long relationship.

    The advisor knows the client

    Repeat clients build collections over years, and the advisor is expected to remember what they own.

    Interest comes before stock

    Clients ask for a model long before it arrives, and the dealer has to know who asked.

    Each watch has an identity

    Serial numbers, warranty dates and service records follow the individual piece.

    Servicing brings the client back

    A service visit is a sales opportunity when the advisor can see the full history.

    Dealers answer to the brands

    Authorized retailers report sales to the brands they represent.

    Integrations need upkeep

    A connector between a separate POS and Salesforce needs fixing with every Salesforce release and every new boutique.

    A returning client

    How does Eposly handle a sale to a returning client?

    One open order on the client record, from the first conversation to collection.

    1. 01

      Open the client

      Start the order on the client's record and find the watch, with stock in view.

    2. 02

      Build the order

    3. 03

      Take the deposit

    4. 04

      Collect the balance

    5. 05

      Keep the history

    Try the interactive demo →
    The Eposly screen for the selected step

    What does an authorized watch retailer need from its point of sale?

    A watch retailer needs to
    How Eposly handles it
    Capability
    Sell with the client's history in view
    Purchases, open orders and service visits on the client record during the sale
    Track each watch by serial number
    Your Salesforce setup can link serial numbers and warranty dates to the order and client
    Hold a sale until the watch arrives
    The order is saved with its deposit and completed on arrival
    Run servicing from the same record
    A service or repair order can start a Service Cloud process from the original sale
    Run several boutiques
    Store-level users and reporting across locations from one Salesforce org
    Report to brands and distributors
    Sales by model, store and advisor in Salesforce reports and dashboards
    Act on every sale
    Your Flows and automations can act on each sale as it's recorded, for example scheduling a service reminder.

    Can advisors see a client's purchases and service visits while they sell?

    Yes. The client's purchases, open orders and service visits are on the Salesforce record the advisor sells from.

    Payments

    How do clients pay for watches?

    • Watch in stockCard, cash, gift card or a split, in one step.
    • Watch on orderDeposit at order, balance when the watch arrives.
    • Balance between visitsPay-by-link for part or all of the amount due.
    • Scheduled card payments on a larger purchaseNewA recurring schedule on the client's saved card that stops once the watch is paid off. Each payment is recorded against the order.
    Setting up scheduled card payments on a client's saved card in EposlySchedule details: frequency, start date and amount per paymentConfirmation that the payment schedule is active
    Eposly is transforming our business. Enabling retail stores to connect better with customers and allow us to meet critical distributor KPIs.
    Jo Cameron, Digital Transformation Lead, DMR
    David M Robinson

    A European fine jewelry and watch retailer, selling on iPad with an integrated card machine and connected cash register on Salesforce Sales and Service Cloud.

    5.0 on Salesforce AppExchange
    Read the David M Robinson story →

    Where do watch retailers fit within specialty retail?

    Authorized watch retailers follow the specialty retail pattern, with more weight on servicing and brand reporting.

    Main industry pageSpecialty retail POSBack to specialty retail →If you also sell fine jewelryJewelersLearn more →Considered salesPremium fashion and designer boutiquesLearn more →Configured ordersFurnitureLearn more →

    Watch retailer POS one-pager

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    Questions buyers ask

    How are watch servicing and repairs tracked?

    A service or repair order can start a Service Cloud process from the original sale, so your service team works from the client's purchase history.

    How do authorized dealers report on brand and distributor KPIs?

    Every sale is a Salesforce record with the model, store, advisor and client attached. Dealers build the reports and dashboards their brands ask for in Salesforce, from the same data the advisors sell from.

    Can a deposit be taken and the balance collected when the watch arrives?

    Yes. Take a deposit when the client orders a watch that is not in stock. The order is flagged as partially paid, and the balance is collected when the watch arrives.

    Do we need middleware to connect a POS to Salesforce?

    No. Eposly runs inside your Salesforce org, so there's no connector between a separate POS and Salesforce to maintain through Salesforce releases or new boutiques. Card payments are authorised through the connected PCI-compliant payment gateway.

    Bring your watch sales into Salesforce

    Deposits on watches on order, the balance on arrival and service history on the same client record.

    Try the interactive demoRead the David M Robinson story →Talk to us →